Placebo Effect and Generics: How Psychology Affects Generic Medication Success
Generic drugs are chemically identical to brand-name versions, but psychological factors like expectation and appearance can make them feel less effective. Learn how the placebo effect impacts adherence and what you can do about it.
Behavioral Economics: Why Patients Choose the Wrong Medications
Why do patients stick with expensive drugs even when cheaper options exist? Behavioral economics reveals how fear, bias, and habit shape medication choices - and how simple nudges can improve adherence and save lives.
How to Simplify Complex Medication Regimens with Fewer Daily Doses
Simplify complex medication routines by reducing daily doses with proven strategies like fixed-dose combos, once-daily pills, and synchronized refills. Boost adherence and reclaim your time.
